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Hello! 

I’m Sophia Weis, a recent graduate from the University of San Diego with a degree in Marketing and Finance. I’m an aspiring Marketing Project Coordinator based in San Diego, passionate about bringing structure to creative marketing teams and turning ideas into organized, efficient execution. I thrive in fast-paced, collaborative environments where I can balance both the creative and operational sides of marketing, and I’m especially drawn to the beauty and wellness industry. With experience in project coordination, social media, and content development, I’m focused on growing into a role where I can support teams from concept to completion while ensuring every detail is delivered on time and on brand.

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EDUCATION

University of San Diego, Knauss School of Business                                                                                        Bachelor of Business Administration, Marketing & Finance, GPA: 3.93

  • Summa Cum Laude

 San Diego, CA
  May 2026

Universidad Pontificia Comillas                                                                                               

  • Multicultural experiential learning about the culture and business practices in Spain

 Madrid, Spain
    Aug. 2024-Dec. 2024

PROFESSIONAL EXPERIENCE

Marketing Program Management Intern

Thermo Fisher Scientific 

Jun. 2025 - Aug. 2025

  • Managed and updated 75 sustainable product documents across multiple platforms, coordinating the end-to-end process, ensuring timely completion and accurate completion

  • Optimized the data cleaning workflow by developing Excel VBA macros and leveraging generative AI to automate 12 of 16 manual steps, reducing processing time by 75% and improving data accuracy

  • Streamlined marketing project management by documenting workflows for Open Text Media Manager, facilitating 25+ legal reviews, and coordinating 80+ project assignments, improving project coordination

Influencer Marketing Intern

Kopari Beauty

 Jan. 2025 - May 2025

  • Reinforce influencer strategy, activation, and PR initiatives, contributing to product outreach, experiential
    marketing, and social media moderation

  • Monitor 100+ influencers’ performance and campaign success using Excel and Tribe to optimize engagement

  • Contribute to product launches by collaborating with teams to create impactful influencer partnerships

Marketing Communications Intern

Axos Bank

 May 2024 - Aug. 2024

  • Drove social media campaigns for active channels, including Instagram, Facebook, LinkedIn, and X, through
    storyboarding and graphic design, resulting in a 154% increase in audience engagement

  • Assisted in planning and executing social media video projects for Instagram Reels by filming and editing content
    using Final Cut Pro, streamlining workflows to ensure timely delivery and maximize audience engagement

  • Authored and distributed 2 corporate newsletters, conducting interviews, and using ContactMonkey to optimize
    the article’s design, leading to a 437% increase in total clickships

CONSULTING EXPERIENCE

Google Paid Search Ad Campaign 

University of San Diego Marketing & Communications 

 Feb. 2026 - May 2026

  • Developed Paid Google Search Ads to promote and raise awareness of the Shiley-Marcos School of Engineering

  • Targeted prospective undergraduate engineering students using a $900 budget over the course of 3 months

  • Performed keyword research and Google trend analysis to develop and adjust ads through an iterative process
    over 3 rounds of ad modification

  • Results: Total Clicks: 1,170, Total Impressions: 15,937, CTR: 7.34%

Digital Marketing Competition

Frozen Garden Smoothies

 Feb. 2026 - Apr. 2026

  • Competed against 295 teams internationally to develop a digital marketing campaign for client, Frozen Garden

  • Conducted consumer research on Prolific data panel using $250 budget to identify target market and key
    consumer preferences and behaviors

  • Identified budget allocation spend of $250,000, 1-year campaign timeline, and key performance indicators for
    proposed strategies

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